Here, you are urged and encouraged to run your mouths about something important.

Saturday, December 11, 2010


Duncan Hines had to pull an ad for its new cupcake glazing product because it offended some black groups as being racist. You'll note at the end of the commercial, however, that white groups with the same level of hypersensitivity would have a case that it portrayed them as being completely unable to carry a tune. Stereotypes for both groups were used in this spot. I think it says quite a bit that one group was offended and one wasn't.

VIa New York Daily News:
Cupcakes aren't tasting so sweet for some Duncan Hines marketing execs who were forced to pull a video for their "Amazing Glazes" frosting line after viewers and bloggers complained the dancing cupcakes were racist.

The commercial, which features chocolate-frosted cupcakes singing a harmony, was released on YouTube with the title "Hip Hop". Along with that title, the cupcakes featured exaggerated lips and eyes and more hummed a melody – that was decidedly un-hip hop.
The spot, while pulled by Duncan Hines, is on YouTube.

h/t Hapblog

For some reason the reaction to the racist cupcakes is reminiscent of Dallas County commissioner John Wiley Price's reaction to a "Black hole" analogy used by one of his white colleagues.

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